Joanna Gaines Released a New Line of Paint. Here Are The Colors

Joanna Gaines Releases a New Line of Paint. Here Are The Colors

If you’re a fan of Joanna Gaines from the HGTV show Fixer Upper, you’ve got to see her new paint collection. And, even if you’re not a fan, you’ll have to admit, these colors are gorgeous!

The new line of paint colors is called Magnolia Home by Joanna Gaines Exterior Paint collection. With 150 colors, all of which were selected by Gaines herself, the line is available in flat, satin or semi-gloss sheens. The 150 colors include those featured in Gaines’ 25-color Market Collection. All the colors combine paint and primer properties to create a flawless finish along with protection from harsh elements so they won’t peel, crack or blister.

“This new collection of exterior paints was a natural addition to what the Magnolia Home paint line is all about: Simplifying what can often feel like an overwhelming decision when choosing the right paint for your home,” Gaines said. “Rather than an extensive collection with too many options, I’ve curated a selection of timeless, quality colors to help ease the process of choosing paint—for both indoors and out.”

Joanna Gaines’ Standout Colors

The colors are representative of that cool farmhouse-chic look fans of Gaines have come to know. Colors range from warm reds and oranges to cool blues and greens, along with bold purples and more muted beiges and grays. There’s even a creamy, weathered white called—you guessed it—Shiplap.

This is the right way to test paint colors.

Among the standout colors is Silos District, a deep, inky blue that would be perfect for siding.

Hopscotch is a bright red with flame orange notes that will bring new life to a vintage piece of furniture or make your front door pop with color.

And, if you’re feeling bold, Blackboard is a dark black with hints of deep blue—a good color for freshening up those exterior window shutters.

Paint faster and better with these exterior painting tips.

How Much Does Joanna Gaines’ Paint Cost?

With coverage of up to 400 sq. ft. per gallon, the paint is a low-VOC, low-odor product that sells for $40 to $50 per gallon.

Want to see some Joanna Gaines interior decorating in action? Take a look at Joanna Gaines’ garden cottage.

Where Can You Buy Joanna Gaines Exterior Paint?

Magnolia Home by Joanna Gaines Exterior Paint is available for purchase at select Ace Hardware store locations, and online at and And if you have a smaller space, Joanna Gaines’ latest renovation gives tips on the paint that will help make the most of any small space.

These are the house painting mistakes everyone makes (and how you can avoid them).

This paint color can sell your house for $6,000 more.

Plus, check out our best tips on how to paint a chair in farmhouse style in the video below.

Rachel Brougham
Rachel Brougham lived through a major home renovation in 2019, knows the ups and downs of home improvement, and loves sharing tips with readers. A veteran journalist of both print and television, she’s won several awards for her writing and has covered everything from the environment and education to health care, politics and food. She’s written for several publications beyond newspapers including Bob Vila, Taste of Home and Minnesota Parent, and she currently writes a weekly syndicated newspaper column. Her memoir, Widowland, about the sudden loss of her husband, was published in 2022. She specializes in everything from home decor and design to lawn and garden, product reviews and pet care. When she’s not writing, you can usually find her tending to her garden (both vegetables and native plants), playing with her dog, watching sports with her family or getting some exercise. A native of Michigan, she currently lives in Minneapolis. An avid user of Instagram, you can follow her @RachBrougham.